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| About us |
About us
About Soccer Marketing, Inc. - Helping You Reach Your Marketing & Revenue Goals
Soccer Marketing, Inc., (SMI) is the leading organization dedicated to the support and development of amateur Hispanic outdoor soccer in the Greater Los Angeles area.
Through brokering sponsorship of over 200 regional adult male leagues and its own grass roots local tournaments, SMI brings together and showcases the talents of the best Hispanic amateur players in Los Angeles. SMI's participating leagues and proprietary events draw crowds of your target market: we can help you get in front of them for less than most any other option available to you!
Soccer Marketing, Inc., and its corporate partners reach out to a growing community of hundreds of thousands of Hispanic soccer players and their families. There are an estimated 500,000 adult Hispanic men playing outdoor soccer in amateur leagues every weekend in LA.
Considering that players' family and friends attend their games, sponsors can gain access to well over 1 Million Hispanics during their favorite pastime--creating an emotional bond to sponsors brand. Sponsors can market to one or more of the over 200 existing adult male Hispanic soccer leagues in Los Angeles County, obtaining booth space and the ability to post banners with logos and other marketing messages. On any given weekend day, from 1,000 to 1,500 Hispanic soccer players, friends, and family members will attend a league game. Your company can be there.
For less client acquisition cost than most any other marketing channel, sponsors can leverage this powerful space to grow their revenues.
Ask us about sponsorship of one or more of the 200+ unaffiliated Hispanic male outdoor soccer leagues in Los Angeles area. For those on a tight budget, we offer a simple licensing fee based on average attendance, permitting you to promote your business during a particular league's games. We can recommend banner printers or as a premium service we can print your banners, flags, and even set up your booth. You and your staff just needs to show up and start selling or generating leads.
The 2010 season of one of our properties, Copa Los Angeles, will have a total attendance of more than 100,000 at 25 weekend tournaments across Los Angeles County. For more information, contact us or visit http://www.copalosangeles.com.
Our Philosophy
While creating enjoyable experiences for our attendees, Soccer Marketing, Inc., helps its partners and sponsors achieve their goals. This is where we build in the trigger points to our integrated marketing strategies that create calls to action and ultimately deliver our sponsors’ desired metrics. We aim to build in these triggers at every step of the attendee experience.
So, if signage is part of the integrated plan, what else can we do? Instead of just placing the logo, we create a dynamic experience whereby attendees are called to action.
At every event, a database is collected from attendees, available to sponsors.
We do surveys at all our events as attendees register to win prizes, and those surveys can include our sponsor's own questions that help them identify qualified leads. Working with the sponsor prior to the event, a marketing strategy is executed to engage the customer in a relevant, dynamic experience. The innovation could end up being a fun experience that further extends the customer’s exposure to the brand. While brand impressions are still important, we encourage greater relationship building with the brand, and sponsorships become dynamic and activation is increased.
We help you activate your sponsorship at a much more attractive cost-benefit ratio than most any other option available in Los Angeles County.
We look forward to the opportunity to work with you to create the dynamic experiences that call your audience to action and engage them in your brand.
In Los Angeles, the Hispanic market is booming. More than simply greater numbers than any other demographic, the Hispanic population is growing in their disposable income.
The possibilities of creating dynamic experiences at soccer tournaments have never been greater, and Hispanics are seeking these experiences out every weekend at thousands of games across LA County.
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